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Binance Accelerator Program - Social Media Specialist (Arabic & English)

Binance Accelerator Program - Social Media Specialist (Arabic & English)

BinanceManama, Bahrain
12 days ago
Job description

Responsibilities

  • Manage and grow Binance MENAP social media accounts (X, Instagram, Telegram, YouTube, etc.) with a clear focus on strategic content planning, publishing, and real-time engagement.
  • Create and execute social media content plans and monthly content calendars across platforms.
  • Localize global campaign narratives and content to resonate with the Arabic-speaking audience - including cultural adaptation and accurate translation of copy.
  • Work cross-functionally with design, content, product, marketing, and KOL teams to brief and execute social-first video and static content.
  • Support in briefing processes for design and video production - including scripting, visual direction, and deliverable formats.
  • Provide social media coverage for Binance MENA activations and events, including live stories, reels, and post-event recaps.
  • Collaborate with global teams to amplify global campaigns across MENA channels.
  • Schedule and manage content publishing using social media tools (, Sprout, Emplifi, or native schedulers).
  • Analyze performance metrics and provide actionable insights to optimize future campaigns.
  • Stay plugged into the crypto space and social trends (especially Crypto Twitter, Telegram, and IG).

Requirements :

  • Currently pursuing or graduated from Bachelors in Marketing or other relevant fields.
  • Fluency in English and Arabic is required to be able to coordinate with overseas partners and stakeholders.
  • Fundamental understanding of the crypto market, on-going trends and Binance's product suite.
  • Experience in content production, including briefing for video and design deliverables, event-based content creation, influencer collaborations, andmunity-led strategies.
  • Strong copywriting skills in both Arabic and English
  • Minimum at least one internship in social media, digital marketing, or content creation.
  • Strong sense of ownership and responsibility, resistant to stress, self-motivated and results oriented.
  • Remote and start-up experience is a plus.

    • Job ID AIcPSED86ToC

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    Social Media Specialist • Manama, Bahrain