Marketing Specialist - Fathom Media

We are seeking a skilled and data-driven Marketing Analyst to join our dynamic marketing team. In this role, you will be responsible for leveraging data-driven insights to optimize our marketing strategies and campaigns, ultimately driving business growth.

Responsibilities :

• Expertly manipulate and analyze data using advanced tools and techniques to uncover meaningful insights.
• Demonstrate strong quantitative and statistical analysis capabilities to identify patterns, trends, and opportunities within the data.
• Utilize data visualization techniques and tools to effectively communicate findings and recommendations to stakeholders.
• Leverage your hands-on experience with marketing automation and customer relationship management (CRM) platforms to enhance customer engagement and retention.
• Translate data-driven insights into actionable marketing strategies and recommendations that drive business impact.
• Exhibit critical thinking and problem-solving skills to diagnose issues and propose data-driven solutions.
• Maintain familiarity with marketing performance measurement and key performance indicators (KPIs) to track and report on campaign success.
• Communicate findings and recommendations effectively, both in written and verbal forms, to stakeholders at all levels.
• Collaborate cross-functionally with marketing, sales, and other teams to align on strategic priorities and execute marketing initiatives.
• Demonstrate a customer-centric mindset to understand and address the needs of internal and external clients.
• Stay up-to-date with the latest marketing trends and technologies, adapting to changing business requirements and best practices.

Qualifications :

Job Types : Full-time, Permanent

This job has been sourced from an external job board.

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